Creative Brief For Spokane Charcuterie

I thought you weren’t working on maternity leave?

Well, I’m not really. But one of my favorite things about my FIRST 1 MONTH SABBATICAL was that I participated in a design challenge. It not only worked my creative muscle, but it also gave me some extra portfolio content!

I decided to help one of my friends out with her new business by creating her a logo and website for free! Here’s the results.

Read More about what I am doing during maternity leave

Creative Brief

Want to know the STRATEGY and DETAILS behind my latest logo and website design project (did ya even know I still did those or did you think I just sold Squarespace courses?)

FIRST OFF: These were my “ingredients” aka the stipulations for the project:

Super fun and playful like my client 

Welcoming like the brand

High-end to serve the ideal client

And here is the PIECE OF ART I created:

Brand board & Website

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Watch me edit one of the mood board templates to create this brand!

I’ve got messy hair and a thirsty heart.

I overshare my life, and have an ultra-expressive personality.

Elphaba from Wicked is kind of my alter-ego as I am always trying to forge my own path and make a difference in the World, somehow, someway, while also constantly criticizing myself and trying to become the better version of me.

Quality conversations + coffee come easy to me. 

I’ve never had an issue connecting naturally with others (probs because I can go on and on about my life story, not that it is interesting, I just process externally, anyone else?!) 

I find so much joy in helping and serving others and I give myself fully to whatever it is that engages me, whether that is running a 50k or creating a website in a day.

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