When is it time to hire a copywriter?
It may be tempting to hire a copywriter right when you begin to create bomb copy for your website full of keywords that help people find you. However, I wouldn’t suggest that. These 3 tips will help you discover when it is a good time to invest in a copywriter as an entrepreneur:
1. When you are at least a year into your business
If you are just starting out, you probably don’t have the funds for a copywriter. And if you do have the funds, you probably have better things you could be spending it on like a good logo, website, business coach, etc.
2. When you fully know your business
You may think you know what your business is going to be, but a lot can change in a year. Wait to hire a copywriter until you are further along and have more clarity on your ideal client, what you want to do the majority of the time, and maybe even keywords (although they will help you with this).
3. If you are prepping for a big launch
If you are preparing to launch a brand new website and your business has been around for a while, it may be a good time to invest in a really good copywriter to help you draw your audience in and RETAIN THEM on the website.
I want to hear your thoughts. Do you agree or disagree? Want to know who I recommend to do your website copywriting? Check out THIS POST!
Read other blogs about: Branding, Entrepreneurship, Girl-boss, Website Design
Hey, I'm Bekah! Web designer, Squarespace Circle Gold Partner, marathon runner, and mama of two. I built Rebekah Read Creative in 2018 after leaving corporate America, and I've spent the years since helping purpose-driven entrepreneurs stop cringing at their websites and start getting found on Google.
I'm the kind of person who overshares, processes out loud, and goes all in on whatever has my heart, whether that's running a 50k or building someone's website in a single day. Quality coffee and real conversations are basically my love language.
If you're here, you're probably tired of the Instagram hustle and ready for a website that actually works for you. You're in the right place.
