The short answer? Put in the work upfront (or have your web designer put in the work up front). As a Squarespace and Showit website designer, I make sure to implement SEO onto my client’s new sites in the descriptions and titles so by the time they take it over, all they need to do is blog. Creating valuable opt-ins that direct people to your site so it gets more traffic organically will also help with increasing traffic.
This Wednesday’s latest video was all about how to do exactly this – check it out!