Year 7 Has Been the Hardest: A Personal Look into Entrepreneurship as a Mom of Toddlers

Since launching my business in 2017, I’ve always promised to keep things real. Not just the polished wins or picture-perfect websites—but the messy middles, hard seasons, and quiet pivots too. Today, I’m pulling back the curtain on what year seven of entrepreneurship has looked like for me—and spoiler alert—it’s been my toughest year yet.

Whether you’re a mom entrepreneur, a Christian life coach, or just starting out on your journey into entrepreneurship for beginners, I hope this behind-the-scenes reflection encourages you to know: you’re not alone.

What Year 7 in Business Taught Me: Real Talk for Mom Entrepreneurs and Christian Life Coaches

Why I Stepped Away from Instagram (and What Happened Next)

About a month ago, I decided to take a break from Instagram. I didn’t set a return date. I just knew it wasn’t serving me anymore.

It felt like I was spinning my wheels, creating content that wasn’t converting into clients. The truth? Nearly all my clients come from search engine optimization, not social media. (If you want to peek behind the scenes of my process, I have a free SEO training right here).

Stepping away felt risky—especially when Instagram is often seen as the place to grow your business. But in reality? My business hasn’t taken a hit. If anything, I feel more grounded. More focused. And a little freer.

Battling Comparison and the Entrepreneurial Dip

Here’s the vulnerable truth: This past year has looked more like year one of my business than year seven.

My inquiries slowed. Revenue dipped. Confidence wavered. I found myself wondering if I’d lost my edge. Had the market shifted? Was I falling behind?

READ MORE: Course Launch Didn’t Go as Planned? My BTS Debrief + How to Pivot Mid-Launch in 2025!

Comparison crept in—especially as I watched other mother entrepreneurs share big launches, waitlists, and dream clients. Meanwhile, I was staring down a quiet inbox.

I’ve since learned from chatting with other designers and service providers that I’m not the only one feeling this. It’s a weird season in the online space. Still, it’s scary to say it out loud, because there’s this fear that if I’m not crushing it, people might not want to work with me. But I’ve always believed there’s strength in honesty—so I’m sharing it anyway.

Permission to Let Go (and Try Something Different)

If you’re exploring entrepreneurship for beginners, here’s a hard-earned truth: not every platform or tactic will work for you. And that’s okay.

I’ve tried a lot over the years—courses, launches, Reels, funnels. But not everything sticks. And I’m learning that sometimes the best thing you can do is give yourself permission to let go.

Let go of what isn’t working. Let go of the “shoulds”. Let go of the pressure to be everywhere at once.

A Trade That’s Changing Me from the Inside Out

One of the most beautiful shifts this season? I started working with a Christian life coach. Not something I planned or budgeted for—but something I needed deeply.

She reached out to me to do a trade: website design in a day, in exchange for 12 weeks of coaching. (Here’s the retro-boho Squarespace site I designed for her; it was such a fun stretch from my usual clean and modern website style.)

Our coaching sessions have been eye-opening. We’re exploring thought patterns, emotional roadblocks, and how my beliefs shape my actions. It’s been deeply personal, but exactly what I needed.

Declaring a Summer of Transformation

I’ve named this season my Summer of Transformation.

Every week, I’m identifying new declarations—truths I want to believe and live out. One of them?
“I am prosperous.”

As someone who spent a year and a half serving as a missionary in Honduras, I’ve carried some baggage around the idea of financial abundance. But I’m choosing to believe that God does want to bless me—and that I can build a life and business that honors Him while thriving.

This inner work is just as important as SEO, branding, or website strategy. Because if I don’t believe I’m capable or worthy of success, no tactic will truly work.

Encouragement for Mother Entrepreneurs Navigating Hard Seasons

If you’re a mom entrepreneur juggling business, motherhood, and your own quiet doubts—know this:

  • You’re allowed to grow slowly.
  • You’re allowed to pivot.
  • You’re allowed to rest.

Whether you’ve been in business seven days or seven years, the journey will have highs and lows. But each season shapes us—and sometimes, the hardest ones transform us the most.

Final Thoughts: Keep Going, Keep Growing

This blog is a departure from my usual how-to’s and tech tutorials. But maybe it’s the blog post you needed today. A reminder that being in business isn’t about always having it all together—it’s about being willing to show up, learn, and evolve.

If you’re curious about my journey through this summer of transformation, or if you’ve been through a season like this yourself, I’d love to hear from you. Let’s keep the conversation real, vulnerable, and rooted in growth. Comment on my YouTube video and let me know where you’re at in your journey so I can cheer you on.

You’ve got this, friend. And you don’t have to do it alone.

P.S. Want to learn how I get most of my clients through SEO (even when I’m off Instagram)? Grab my free training on search engine optimization for beginners right here. It’s designed especially for Christian life coaches, mother entrepreneurs, and service providers who want more leads without the hustle.

I’ve got messy hair and a thirsty heart. 

I overshare my life, and have an ultra-expressive personality. Some words people use to describe me are: helpful, real, fun, creative, authentic, and kind.

Elphaba from Wicked is kind of my alter-ego (I was a fan LONG before the movie-adaptation - anyone else?!). I am always trying to forge my own path and make a difference in the World, somehow, someway, while also constantly criticizing myself and trying to become the better version of me.

Quality conversations + coffee come easy to me. 

I’ve never had an issue connecting naturally with others (probs because I can go on and on about my life story, not that it is interesting, I just process externally...) 

I find so much joy in helping and serving others and I give myself fully to whatever it is that engages me, whether that is running a 50k or creating a website in a day.

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